Created in collaboration with the wonderful Sarah Patka, Love & Flour was envisioned as more than just a bakery — it was designed as a warm and welcoming destination where beautiful pastries, meaningful moments, and community come together. Inspired by the charm of neighbourhood patisseries, we developed a playful yet refined brand identity complemented by a beautifully immersive website. Hand-drawn illustrations, thoughtful storytelling, soft colour palettes, and inviting imagery work together to create a digital experience that feels personal, joyful, and unmistakably authentic. The result is a distinctive brand presence that perfectly reflects Sarah's passion for artisanal baking and her belief that every bake should be made with love and shared with joy.